MBA Program Marketing Courses
The Master of Business Administration seeks to prepare students for responsible leadership positions in public, private,
and nonprofit organizations. The Graduate School of Management offers three options: the full-time program, the evening
program, and the executive program. The following describes the full-time and evening programs. It should be noted that the
MBA requires 54 semester hours, however, students from an AACSB-accredited undergraduate business program may reduce this
program to as low as 39 credit hours (after review on an individual basis).
Summary of M.B.A. Program:
Core Courses:
| Course |
Hours |
| Financial Accounting for Managerial Action |
3 |
| Accounting for Managerial Action & Evaluation |
3 |
| Management Information Systems |
3 |
| Managerial Economics |
3 |
| Financial Management I |
3 |
| Marketing Management |
3 |
| Operations Management |
3 |
| Human Resources Management |
3 |
| Statistics for Management |
3 |
| Subtotal of Core Courses |
30 |
Integrative Management Courses:
| Course |
Hours |
| Business Strategy |
3 |
Executive Modules:
| Course |
Hours |
| Dynamics of Leadership |
3 |
| Legal and Ethical Environment of Management |
3 |
Electives:
| Course |
Hours |
| International Elective |
3 |
Other Electives and Concentrations:
Students have the option of selecting a field of concentration (which must be a minimum of 12 hours). Alternatively,
students may choose to take elective coursework from a number of areas. In either case, students must take 15 hours of
electives in addition to the International Elective.
The Marketing Concentration:
Students wishing to select a Marketing concentration may choose at least 12 credit hours from the following selection of marketing courses:
